Design competitions have been gaining popularity recently, being seen by companies as a low-cost way to get design work done. The general idea is that a company advertises a competition where a number of designers are invited to submit finished designs (usually logos) and the company chooses one that they will use. The ‘prize’ varies – it can be money or exposure/publicity.

Increasingly, designers are deciding against this kind of speculative (or spec, for short) work, on the grounds that it is bad for both designers and clients alike.

To find out why, visit NO!Spec , which has a lot of articles and information on the subject.

Design Council
"The Design Council undertakes real-life projects to help UK managers become the best users of design in the world."

NO!Spec Website
Website highlighting the issues surrounding speculative design work.

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